Rentmarket is a platform in Estonia that allows people and companies to rent and hire items. Their goal is to help people find the item they want to rent more easily by uniting all renting places into one place so they don't have to follow a lot of unnecessary steps. For example, searching for renting places separately on Google, comparing the prices, location and so on. In addition, they wish to give anyone the possibility to rent their own items if they want to earn a bit of extra income.

Rentmarket believes that not every tool or item needs to be bought and people can share items they do not need every day.

"Help people live a life they want without spending beyond their means."

I designed a set of icons for item categories and types. When a user searches for an item they want to rent, icons indicate the location of the rental company or person on the map as well as the category/type of the item.

Mobile app design

The Goal


My task was to design a mobile application that would allow the user to achieve two goals:

  • Allow a quick and easy way for the lender to upload items for borrowers.

  • Allow a quick and easy way for a borrower to find the item they want to rent and then contact the lender.

Where did I start from

A basic prototype of the app was already developed that showed items on the map and the user could click on one for more information. They had also tested the idea and had received positive feedback on the direction and general idea of the application. Now we needed to transform the basic prototype into a usable application that achieves the above-mentioned goals as well as design the look and feel of the application.​

The Process


The general process flow for each development cycle usually started with quick mock-ups of ideas by the project manager. We used these ideas as a basis for initial discussions and to understand next steps. From there I would usually perform additional research to understand the problem, user needs & goals, user journeys, and competitors before moving on to the design phase. Most of the time, the design phase started with wireframes and prototypes, to be able to test early on whether or not the solution is understandable for the user. However, this was not always feasible as many stories were under heavy time constraints or too small, in which case we tested when several stories were complete and iterated after release based on user feedback.​

Thanks for reading!